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I Analytics

Team

2016

Design + Direction:
Jorge Zamonsett & Luis Alberto

Photography: Rodrigo Chapa

Location: Mexico City

For an NGO research institute in the business of measuring data, information is more than just the product, it’s practically the brand’s language itself. 

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Branding

Inspired by Braille and it’s unique union between the written word and visual and tactile cues, the studio developed a graphic system that would be able to move, change, and expand akin to the natural flowing manner of information.